Creative Conceptions has introduced SXY cuffs, which the company says feature an innovative cross design which is not only secure but comfortable too. Made from smooth neoprene and robust Velcro and webbing, Creative says that customers will be amazed by the confident hold SXY cuffs give from such a simplistic design. The cuffs also feature a metal D-ring in the centre, enabling users to attach tethers for further possibilities.
Creative launched SXY cuffs at this year’s ETO Show and the company says the response was fantastic. The company’s Alix Turton-Wilson explained: “We were able to demonstrate the unique feel SXY cuffs create on our customers themselves, and their feedback has been invaluable. Originally we were going to offer the cuffs in a larger cube style packaging, but following on from the ETO Show we have now changed the packaging design to a more streamlined and sturdier box. In addition, because everyone who tried the SXY Cuffs at the show wanted to take them home, we have made the decision to put one free demonstration cuff in every inner of 12. This will allow every retailer to have a pair ready to show customers just how uniquely secure the cuffs feel. In addition the free cuffs can be used to give as prizes for sales staff who sell the most, give to website product testers, make a unique video for your site or just to take home and try for yourself.”
Creative says the new SXY packaging has been designed to be perfect for all types of business, whether they are High Street or online. It is made from a higher density card, to give the whole package a sturdier feel and offer more resilience against the inevitable knocks a package can receive when it is mailed out.
“Our customers now have a choice of creating a larger display of SXY cuffs with the boxes stacked and displayed, or if they have limited display space they can now hang their SXY cuffs but still create an eye-catching display for their customers,” Alix added. “The new slimmer packaging is just as striking but means it can be displayed alongside other cuffs.”
SXY cuffs will be available from early September and are available for pre-order now.
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