Madonna at Erotica

Posted: November 2, 2011

Planet Earth will be showcasing a selection of its brands at Erotica next month and one of the main focus points will be the Intimate Desires range, which features the image of Madonna.

“Madonna is an icon and a real inspiration to men and women all over the world,” said Planet Earth general manager Sam Godfrey. “She’s been a real driving force behind sexuality in the media and continues to embody the idea of sexual confidence – which is why a lot of people will relate to this collection of products. Lots of people will come up to us with intrigue, but once they have sampled the product they will see there is a lot more to this range than great packaging – the actual product is really high quality as well.”

The Intimate Desires Madonna Nudes 1979 range consists of six products, including stimulating gel, oral gels, delay spray, massage oil and pleasure lube. Planet Earth originally signed an exclusive UK distribution agreement for the brand but this has now been extended to Europe.

“Sales of the Madonna range have been fantastic so far,” said Godfrey. “We are seeing a strong and steady growth in the UK and huge potential in Europe. This is obviously a very strong brand that consumers can relate to and it has the potential to attract sales from customers who haven’t considered purchasing an adult product up until now.”

Retailers interested in stocking the Intimate Desires Madonna Nudes 1979 range can obtain free product description text, high resolution images and point of sale material directly from Planet Earth. The full range is in stock and can also be dropshipped. Contact Adele at Planet Earth on 01924 333 320 or email adele@planetearthwholesale.com for more information.

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