NS Novelties expands into Europe

Posted: January 24, 2013

NS Novelties has announced that it has opened its own European warehouse to support its global expansion. The American firm has also engaged the services of international brand management company Lucom to support its European initiative.

“We couldn’t ask for a better sales agent than Lucom,” said Lavi Yedid, director of operations for NS Novelties. “They’ve spent years building relationships with customers and are positioned to reach those customers better than any other company in the European marketplace. Their extensive presence, advertisements, and general business practices are ideal for NS.”

As the NS range of over 170 items – including Muse (pictured) – is now stocked and warehoused in Luxembourg the firm says customers will receive their orders more quickly, save money on shipping costs, and can keep smaller quantities of products at their stores.

Lucom account manager Andreas Tomasini commented: “We’re excited to expand our brand management services with such an iconic name as New Sensations. The NS Novelties product showcases a well thought out collection that incorporates clever design elements to provide a compelling offering to a wide range of consumers. Something that any quality retailer should be happy to have on their shelves.”

For more information visit www.nsnovelties.com or www.lucom.info or email sales@lucom.info