Five years of Ida, Tara, and Hula

Posted: October 4, 2018

In addition to celebrating its first decade-and-a-half of being in business, last month LELO marked the fifth anniversary of the launch of Ida, Tara, and Hula Beads. The trio of products were launched at the same time and all three went on to scoop awards from pleasure product trade magazines, including ETO, which named Ida Best New Couples Product.

Awards from US publications included Outstanding Debut Product (Ida), Luxury Toy/Line of the Year (Tara), and Sex Toy of the Year (Hula Beads).