Doc Johnson has been certified cruelty-free by People for the Ethical Treatment of Animals (PETA), the largest animal rights organisation in the world, through PETA’s Beauty without Bunnies programme. The Beauty Without Bunnies programme clarifies non-animal terminology and procedures, compiles information on the testing policies of companies and organisations, and certifies companies as cruelty-free.
Doc Johnson says that all of its lotions & potions, and indeed all of its products, have been created cruelty-free since the company opened its doors in 1976, but with official certification its cosmetic goods will now be listed in PETA’s Cruelty-Free Shopping Guide and online searchable database of cruelty-free companies, as well as featuring the Beauty without Bunnies cruelty-free logo.
“We at Doc Johnson are very excited to be a part of PETA’s Beauty without Bunnies programme,” said Chad Braverman, Doc Johnson’s COO and Creative Director. “We are strongly committed to cruelty-free production, and we couldn’t be happier that PETA has made it easier for consumers to find like-minded companies, and shop for cruelty-free products.”
All companies that are included on PETA’s Beauty Without Bunnies Cruelty-Free Shopping Guide have signed PETA’s statement of assurance and have verified that neither they nor their ingredient suppliers conduct, commission, or pay for any tests on animals for ingredients, formulations, or finished products. Read more about PETA and its Beauty Without Bunnies programme at www.peta.org