A ‘revolutionary’ new sex toy

Posted: October 7, 2009

It’s taken a couple of years of development but the winning entry in LoveHoney’s 2006 Design A Sex Toy competition will be hitting the market next week (w/c 12th October).

LoveHoney claim the product is unlike any other sex toy and, having had the opportunity to try it, ETO can confirm this. Unfortunately images of the device, its name and even details of what it does have been embargoed until the launch. Consumers who sign up at teaser website www.arevolutioninorgasms.com will be the first to receive the news and will also be eligible for a 25% discount off the price of the product.

Designed primarily for women, the matt black device is inconspicuous in appearance – at least until its cover is removed, when its purpose becomes instantly clear. The patent-protected toy comes in chocolate box-style packaging with a unique one year ‘money back if you don’t orgasm’ guarantee. It was designed by Irish graphic artist Trevor Murphy, who is one of the three judges for LoveHoney’s 2009 Design A Sex Toy competition.

LoveHoney will be the only UK retailer selling the new toy, though the firm is looking to appoint distributors for Europe and the US.