From Russia (and America) with Lovehoney
Posted: November 1, 2017
While many of us in Europe are still working on leads generated at the two German shows, Lovehoney’s trade sales team members Ilona Laboviciute, Kate Hodgson-Egan and Sabrina Earnshaw have returned to the UK after successful business trips to Moscow, Russia and Vermont, USA.
Representing Lovehoney at the Eroexpo show in Moscow, sales executive Ilona spoke with retailers from all across Russia and Ukraine about the firm’s brands, including Fifty Shades of Grey, Darker and Freed Official Pleasure Collection, BlowYo, Broad City, Mötley Crüe and Tokidoki x. Ilona said: “It was great to speak to our existing customers, those interested in taking our brands on board and catch up with our distributor in Russia, Kazanova. There was lots of interest in our Fifty Shades Freed Official Pleasure Collection with the Fifty Shades Freed Pleasure Overload 10 Days of Play Couple’s Gift Set being the most popular product on our stand. We also had great feedback on our range of textured male strokers, BlowYo with retailers excited for their stock to arrive into their stores over the next coming weeks. To sum up, a very successful show for Lovehoney and a huge thank you to Kazanova for their continued support and providing entertainment throughout the day, I loved learning those traditional Russian dance routines!”
Across the other side of the world, US sales managers Kate Hodgson-Egan and Sabrina Earnshaw have returned from the East Coast News Trade Show in Vermont, where they presented the Fifty Shades Freed Official Pleasure Collection, Coco de Mer, Broad City, BlowYo and Tokidoki x ranges to American manufacturers and retailers. Sabrina commented: “Customers were really impressed by our Fifty Shades Freed collection with many commenting that it is our best collection yet! In particular, the Pleasure Overload 10 Days of Play Couple’s Gift Set and Awash with Sensations Mains Wand really stood out. We also had lots of interest in Broad City – so many retailers love the brand, the toys, and the POS retailer pack. Kate was a hit talking about the Broad City Nature’s Pocket on the Velvet Box stores’ Instagram, giving a demonstration of the product and talking about where the inspiration came from. It was great to speak to so many customers at the show. Brandon the buyer from Velvet Box remarked that he has never bought so much Lovehoney product before as everything is amazing. Thanks to everyone who stopped by our booth to speak with us.”
More information on Lovehoney’s brands can be found at www.lovehoneytrade.com