Sportsheets celebrates five years of Sex In the Shower

Posted: February 18, 2014

Sportsheets is proudly celebrating the fifth anniversary of its award-winning Sex In the Shower line of leverage products, waterproof sex toys and accessories designed to assist safer, more satisfying shower sex.

In honour of the event, Sportsheets has introduced five new items and launched a worldwide promotional campaign to make it fun and easy to create Sex In the Shower displays that appeal to men, women and couples.

“Sex In the Shower gives retailers a whole new destination in their stores and also a new way to help move bath products,” Sportsheets executive administrator, Joanne Queenin said. “And the shelf talkers, flyers and other print materials as part of our matching marketing campaign capitalise on the universal appeal of the brand in a cute and clever way. You’ll have to see it for yourself!”

For sales and display support, Sportsheets has launched a diverse promotional campaign complete with ads, shelf talkers, buttons, store signs and consumer postcards and flyers that remind shoppers why they love Sex In the Shower. With advertisements targeted to a specific demographic, the campaign aims to impress upon shoppers and retailers that absolutely everyone enjoys bath time sex.

The line of handles, waterproof toys and other suction-cup shower accessories has offered a simple solution for bath-time sex since its 1999 début.

The new additions to the line are: a stay-put Shower Gel Lube, a suction-cup neoprene collar, suction-cup thigh cuffs, a powerful waterproof G-spot vibrator with a flexible head, and a textured shower masturbator sleeve for men.

“Sex In the Shower serves a true purpose and solves problems couples often face when having sex in the shower – pulling the shower head out of the wall, knocking over the soap, slipping in the suds…anything can happen!” Sportsheets founder and CEO, Tom Stewart said. “We saw a unique opportunity in the marketplace to create quality and innovative products that make shower sex safe for everyone with handles, foot rests, restraints and toys that can be used in even the steamiest of situations.”

The Sex In the Shower marketing campaign is available to all customers who place a Sex In the Shower order. Email your preferred sales representative or visit for more information.