Planet Earth has announced that it has sold the exclusive rights of VigRX, VigRX Plus and VigRX Oil. The company said it had taken the decision “after 15 great years” following the success of its Ultimate range.
The announcement was made in an eshot to customers on 4th July and the firm added: “We believe the Ultimate range offers you better returns, greater chances of upselling and because it is manufactured in the UK the whole range is compliant with EU laws and can be dispatched to you within 24 hours.”
The new owner of the VigRX range rights would be contacting customers shortly, the eshot said, though the purchaser was not identified by name.
In a profile piece in ETO issue 89, Planet Earth boss Paul Boote revealed that the company began with VigRX as its only product. When he enquired about the European distribution rights for VigRX he didn’t think the Canadian owners took his request seriously, “So I thought I’ll show them how serious I am – I booked a flight to Canada and turned up on their doorstep.”
With the distribution rights secured, Planet Earth went on to specialise in sexual wellbeing and sexual health products. For more information contact Planet Earth on 01924 333320.