California Exotic Novelties’ Pocket Exotics gets makeover
Posted: October 31, 2014
California Exotic Novelties has given the Pocket Exotics a stunning makeover. Updated art, uniformity in product selection and modernised packaging have increased the sizzle on the brand’s best-selling bullets.
“Our Pocket Exotics have been some of our top sellers for years,” said Susan Colvin, president and CEO of California Exotic Novelties. “We decided to brand the line to create a cohesive collection. Now they can be easily merchandised together and will make a bold impact on the store wall. Check them out; you’re going to love them!”
There are now twenty-one Pocket Exotics. Most are repackaged items, but there are also new additions to help round out the collection. Categories under the Pocket Exotics umbrella include waterproof and glow-in-the-dark, plus they come in a variety of colours: gold, silver, pink, purple and white.
“There are several types of Pocket Exotics,” explained Jackie White, vice president of California Exotic Novelties. “We have the ever-popular bullet and double bullet, along with various egg-style vibes. The collection also includes enhancers and probes. With a variety to choose from, the Pocket Exotics truly offers something for everyone! These are great grab-and-go items and ideal for the upsell.”
The Pocket Exotics by California Exotic Novelties feature reliable, powerful motors that are compliant with European Union RoHS and WEEE standards.
Austin Ferdinand, Executive Account Manager for California Exotic Novelties, added, “Bullets and egg-style vibes are two of the most popular types of toys on the market. You see variations of them everywhere. When it comes to stocking a name you trust, you can’t go wrong with the Pocket Exotics from California Exotic Novelties.”
California Exotic Novelties offers free Visual Merchandising Plans to help retailers create the perfect Pocket Exotics store display. For more information, visit ‘product information’ under the download section on CalExotics.com.