Pin-ups inspire new STM collection

Posted: September 7, 2011

The new Seven ‘til Midnight Holiday/Valentine 2012 collection has been launched and it introduces 40 new styles which draw inspiration from modern pin-up girls.

The collection is divided into 12 groupings, designed and styled to reflect distinct calendar girl personalities. For instance, February’s calendar girl, The Bad Ass, is styled in fiery reds and sultry lurex while July takes a playful cue with The Sweetheart, a collection featuring sweet touches like lace bows, ruching, and pink ruffles.

Seven ‘til Midnight is also expanding its lingerie range with the addition of several new bodies this season. The Holiday Collection features menswear-inspired satin sleepwear, which is offered in a fun colour palette and with piping details. Also new for the season are packaged panties in sets of one, two, and three. This collection also debuts new bedroom costume kits, which are designed to introduce an element of fantasy into the boudoir. All of the new holiday styles are also offered in Seven ‘til Midnight’s popular Baby Got Curves selection, which is cut to specifically fit and flatter a woman’s curves.

The Holiday/Valentine catalogue is available now and it is being offered as a bound wall calendar, in keeping with the pin-up theme.

Kevco Wholesale is Seven ‘til Midnight’s exclusive UK distributor and the firm’s Lynne Seeds commented: “The Holiday/Valentines collection offers something for everyone, from affordable luxurious corsets in traditional red to the naughty concept of Bon Voyeur, a stretch microfiber collection in a beautiful black and pink print… fun and sexy. Cheeky pants to fill that Christmas stocking, and best of all, an all-year Calendar, so there is no excuse for not placing your next order with Kevco.”

For further information contact Lynne Seeds at Kevco Wholesale on 07714 307 787 or email