BDSM specialists Sportheets has announced it has teamed up with Dr Emily Morse to expand mainstream exposure of its award-winning brand. The long-term campaign launched in September and will systematically introduce the company’s array of products to the growing Sex with Emily podcast audience.
Sportsheets owners Tom and Julie Stewart have turned to Morse and her team to create a multi-platform advertising plan geared toward increasing consumer awareness of – and demand for – their products.
“We’ve known Emily for years now, and we are thrilled to be working with her in this capacity,” said Sportsheets founder Tom Stewart. “She knows our products and understands what we’re all about, and I’m confident her audience will soon be Sportsheets experts as well.”
The Sex with Emily podcast is now being downloaded 850,000 times each month by consumers all over the world and the show’s official Facebook page boasts nearly 1.2 million followers. Morse’s editorial contributions can also be found everywhere from Glamour to Ask Men to Harper’s Bazaar.
“I’ve always been a Sportsheets enthusiast and I’m so proud to have them as part of the Sex With Emily family,” said Emily Morse. “I know my audience is craving just the thing that Sportsheets delivers – accessible, fun products that make it easy to keep your sex life fresh and exciting.”
For more information about Sportsheets visit www.sportsheets.com and more details about Sex With Emily can be found at www.sexwithemily.com