The October 2020 issue of ETO is available to read online now by clicking here and in it we talk to Pipedream CEO Matthew Matsudaira about the US manufacturer’s recent European initiatives, learn from Lovehoney national account manager Sarah Poole how the whole industry benefits from adult brands courting mainstream retailers, and we visit the new-format Boutique by Nice & Naughty store in Warrington. Paul Smith looks forward to Sx Tech 2020, Mia More explains how creative retailers can still make the most of Halloween, and we get given a peek behind the scenes at Orion during the development of its Erotic Advent Calendar.
We also highlight who won what at the 2020 ETO Awards sponsored by Satisfyer, and Kirsty Jennings shines the spotlight on two of Tonga’s Dream Toys Elite range. Elsewhere in the issue, Colleen Godin chats with Taylor Sparks about ethical consumers, Violet Fenn highlights the benefits of selling saucy books, Topher Taylor reflects on a hot and educational September, M.Christian discusses industry standard protocols, Tracey Whitmore of Vibez Adult Boutique talks about adding another day to the working week, and our Mystery Shopper goes nuts for Ann Summers – pitting five of the branches against each other. Without giving too much away, we expect the manager of the branch in Leeds White Rose Centre to get a pay rise pretty soon.
To read this issue online click here (registration required).
