Lovehoney is running a brand-new event in London next week, which will see the firm give away 1,000 sex toys to members of the public. The Sex Not Socks event is being held at Observation Point on London’s Southbank from 9am-8pm on January 14th and Lovehoney is inviting members of the public to swap an unwanted Christmas gift for a sex toy lucky dip, which will have items worth up to £59.99 up for grabs.
The sexual happiness brand is encouraging the public (over 18s only) to donate small, unwanted Christmas items, including good quality clothes, books and DVDs. All unwanted Christmas gifts received in the initiative will be donated to a homeless charity and the first 100 people to stop by will also receive an extra special gift, courtesy of Lovehoney. Those without gifts can still participate by making a small cash donation to the charity in return for a free sex toy.
Lovehoney brand and marketing director Helen Balmer said: “We all get a few traditional but slightly dull presents each Christmas, such as socks and gift sets, which are stored away in a drawer and forgotten about. The idea of Sex Not Socks is to put all those unwanted gifts to good use. You can swap them for a fantastic free sex toy and have a lot more sexual happiness during the coldest and most miserable month of the year. All the donated gifts will be given to a homeless charity which is being supported by Lovehoney.”
