Online retailer Kandid is encouraging its customers to masturbate more, reasoning that making time for self-pleasure will help them get through lockdown and the winter months in general. Kandid has created a 30 Days of Pleasure challenge calendar, which will be given away free with every purchase made on www.kandid.com until the end of February 2021.
Kandid says the guide is gender-free and suitable for everyone, and it includes daily prompts and helpful tips for spicing up solo sex from the firm’s sexual wellness doctor, Elesha Vooght. It concludes by asking customers to tag the firm in a selfie to be in with a chance of winning a gift voucher.
The benefits of orgasming every day for a month were first outlined in ETO in 2017 by erotic author, artist, and sex toy inventor Tabitha Rayne, who also blogged about her experiences using the hashtag #30DayOrgasmFun and encouraged others to join her.
Tabitha concluded her ETO article with: “While my challenge was selfishly all about me and my own orgasms in the beginning, it grew into so much more than that. People have been telling me how it helped with their own mental health dips, or it helped them make time for themselves which in turn gave them their sense of space and calm back.”
