June saw System Jo celebrate its 25th episode of All Lubed Up and Nowhere to Go, its live webcast. When the pandemic physically separated its brand ambassadors from customers, System Jo turned to video to stay connected with resellers. And rather than focus solely on trainings and product demos, the firm created a streaming video show highlighting industry people and events.
System Jo describes All Lubed Up as a fully-fledged talk show complete with production staff, guest features, and a huge social media component that allows for broad interactivity. Each week, hosts Tori and Ryan McCrobie stream their content live to industry Facebook groups SPAM and Pleasure Professionals Place, plus the show also has its own page at facebook.com/andnowheretogo.
“Our only goal with the show was to give something back to the retailers,” said host Ryan McCrobie. “2020 beat on all of us pretty hard, so we wanted to do something that highlighted topics that meant something to everyone who’s just trying to make it work.”
Having gained several hundred industry followers, the show is set to be cranked up a notch. “We’re adding new topics and new segments – and prizes – every week,” host Tori McCrobie added. “We’ll start a conversation with a guest and it can lead to a whole range of new ideas on how we can highlight the amazing people in this industry.”
All Lubed Up and Nowhere to Go streams live every Thursday at 6pm Pacific, 9pm Eastern on Facebook, and replays can be seen there as well the show’s website, http://alllubedupshow.com
