Home Product News Slippery when natural: WSC debuts new lubricant

Slippery when natural: WSC debuts new lubricant

Wicked Sensual Care (WSC) has expanded its Simply collection with the launch of Simply Natural, a water-based lubricant formulated with naturally sourced ingredients. 

According to the company, the pH-balanced formula is fragrance-free and does not contain glycerin, propylene glycol, or parabens. The lubricant is made with sodium hyaluronate, aloe vera and vitamin E, and is enhanced with olive leaf extract and carrageenan to provide hydration and comfort during solo or partnered use. 

“People are paying closer attention to the ingredients in their intimate products, but they still expect those products to feel good and perform well,” said WSC Director of Marketing and Product Development Jessica Drake. “We created Simply Natural to offer a hydration-focused option made with naturally sourced ingredients and a richer gel texture for people who want added moisture and cushioning. The Simply collection is about giving consumers thoughtful options, so they can choose what feels best for their bodies.” 

For more information, visit wickedsensualcare.com