SHE’s so lovely for Doc Johnson
Posted: September 30, 2016
Doc Johnson has declared that September’s Sexual Health Expo (SHE) was a success for the company. The consumer event was staged at the Greenpoint Terminal in Brooklyn, New York, on September 24th and 25th and Doc Johnson says visitors to its booth raved about the products on display, including Tryst and the OptiMale Rechargeable Vibrating C-Ring, which were both recently featured in Cosmopolitan magazine. The company also offered attendees a chance to win prizes via a spinning wheel, with prizes ranging from branded Doc Johnson swag, to picking a toy from ‘Doc’s Box’ — which contained a selection of various Doc Johnson pleasure products.
“We’re so proud of what we put together for SHE, and the results were incredible,” said Doc Johnson’s visual merchandiser Krystal Silva. “The Buzz Liquid Vibrator had an especially strong impact—people kept coming back to our booth just to show it to their friends – as did our Tryst Massager. The insights we gained from SHE are invaluable to us and we are thrilled at the overwhelmingly positive response we received from attendees.”
Doc Johnson COO and CCO Chad Braverman added: “As a manufacturer, you don’t often get the chance to interact with the end consumer at this kind of scale, which is one of the things that makes SHE such a great opportunity. It’s very gratifying to see firsthand how our products are making a real difference in the sex lives of people from all across the nation. We were blown away by the reception of our products at SHE—and we received incredibly positive reactions to virtually every single one of the products on display.”