Seven ‘til Midnight unveils tropics-inspired 2018 collection
Posted: March 12, 2018
Kevco Wholesale has announced the launch of the 2018 Seven ‘til Midnight collection. The distributor says that highlights from the tropics-inspired collection include intricate floral lace and mesh combinations, along with classic boudoir styles that are nuanced with playfully risky hardware, like gold chains and zippers. The new collection includes bra/panty/garter sets, separates, teddies, robes and more.
In addition to the new offerings for 2018, Seven ‘til Midnight has also introduced Siren, its first ever swimwear line. The 20-piece collection features an assortment of designs with come-hither detailing, including bondage inspired straps and mesh panels.
Seven ‘til Midnight has also expanded its activewear offerings for Strike, which launched last year. Strike is designed to enhance the best areas of her physique while working out. Design details like stow-and-go pockets are key features of Strike’s new sports bras, along with signature mesh panelling.
“Every year Seven ‘til Midnight gets better and better and this year they have truly excelled,” said Kevco’s Kevin Wooldridge. “All of our bestselling 2017 main and fall lines are continuing and they have added some beautiful on trend lines and also surprised us with swimwear and body jewellery which will both be very popular. Production has been early this year and lots of lines are in stock now available for immediate delivery.”
Kevco’s national sales manager Lynne Seeds added: “This is an outstanding collection, especially the Zip Me Up floral lace with gold chain detail (10874) and the bra and pantie zip detail bra and pantie opening (10873). The inclusion of the body rhinestone jewellery has already proved popular at a fantastic price point and the new boxed range now includes thigh high sheer stockings to complete the look.”
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