Scala Playhouse assembles Grey and Valentine selections

Posted: December 9, 2016

ETO is not the only place retailers can find inspiration if they are looking for products to add to their Valentine selection: Scala Playhouse has curated two collections that, according to the distributor, offer an instant overview of the best gift-ideas for consumers. The two collections, called Mr Grey’s Darker Choice and the romantic Valentine’s Day can be viewed online now at

“It can be daunting to go through thousands and thousands of products to select your best Valentine’s Day stock,” Scala Playhouse said. “So we have created two special selections, carefully chosen by our expert sales team with the best picks for a profitable Valentine’s Day. Both selections feature amazing products from our own and third-party brands, offering great gift choices for every budget.”

Mr Grey’s Darker Choice is said to feature all the best value for money BDSM-inspired choices for consumers wishing explore the world of kinky pleasure. And with the release of Fifty Shades Darker in February there are expected to be quite a few of them.

“Although consumers are getting more adventurous, we’ve also noticed the demand for ‘vanilla’ items is still high,” the company added: “This is where the Valentine’s Day selection offers retailers plenty of loved-up, romantic inspiration. To help fit in the products with the general colour scheme of this loved-up holiday, the majority of items in the selection centres around pink, purple and red, and include items such as rose petals, massage lotions and luxurious intimate wellness essentials such as delicately scented bath products.”

Both Mr Grey’s Darker Choice and Valentine’s Day selections can be viewed online now at