Home Industry News Rin Musick helms new Indica training video

Rin Musick helms new Indica training video

Sportsheets has released a training video for its Indica collection (part of the Sex & Mischief line), created and hosted by Sportsheets brand ambassador Rin Musick. It’s the latest instalment in Rin Musick’s ongoing education series designed to support retail partners and strengthen sales knowledge.

The new training module gives viewers a comprehensive walkthrough of the full Indica line, including cutout cuffs, day collars, and the expanded range of silicone cuffs in bold colourways. Rin Musick guides retailers through the design intention behind each product, as well as discussing product details and talking about how the collection fits into current consumer trends.

Rin Musick said: “The Indica Collection was created in response to consumer demand for emerald-toned bondage wear, and we delivered. Each piece is designed to be intentional, inviting, and connected to pleasure on the wearer’s terms. The lush gold and crystal accents add an elevated touch that sets the collection apart. My goal with this training is to deliver clear, accessible insight that helps teams understand not just what each product does, but why it resonates with consumers. When retailers feel confident, customers feel confident.

“Education is powerful. When teams understand the why behind a collection, they can create more meaningful conversations with their customers. Indica is about soft structure, sensory detail, and approachable kink. I want this training to help retailers translate that feeling with clarity and authenticity.”

You can see the video here.