Playharda Wholesale has announced it has added the Nu Sensuelle brand of pleasure products to its catalogue.
“Nu Sensuelle’s amazing brand is based around the idea of bringing something new and exciting to the market,” said Playharda’s Danny Miller. “Their tag line, ‘elevate your vibe’, shows that their products are built to excel and stand out from the crowd, with innovative concepts, new designs and functions not seen before and a range of products that look stunning in and out of the packaging.
Nu Sensuelle has recently rebranded and redesigned their packaging, giving it a prestigious, upmarket feel, but kept the price point at a mid-range and pleasantly affordable cost for the consumer.”
The rebrand has seen the products packed in new darker boxes which feature a window so consumers can see what they are buying, and the collection includes toys which come with a remote control that also vibrates – giving the user two toys for the price of one.
Lauren Schwartz, Nu Sensuelle communications coordinator, said: “Nu Sensuelle’s remote control products are phenomenal for a couple different reasons. First, our remotes are engineered with remote sync technology, allowing them to actually vibrate in tandem with their corresponding toys. This feature is incredible for those who wish to experience double the sensation themselves, and is also amazing for couples play. Our remote sync technology allows both parties to experience the same sensation simultaneously–eliminating the need to ask your partner ‘Did you feel that?’, and thus, further maximising that couple’s intimacy and connection. Secondly, the remotes offer multi-toy control, meaning that a singular remote can operate more than one Nu Sensuelle toy at a time. With the click of a button, users can now control multiple bullets, plugs, and rings simultaneously.”
Playharda’s Danny Miller added that every motor in the Nu Sensuelle range has been designed specifically for the toy that contains it, and the company has developed a motor classification system based on colour, which is displayed on the packaging. This is said to make it easier for consumers to see at a glance if the product meets their needs.
“As well as the impressive Nu Senseulle range that we will be offering, their team are able to offer training sessions to help retailers to understand more about the brand and back story and demonstrate the best ways of showing off the products,” said Miller. “And with a fantastic graphic design team at their disposal too, they will be able to help with POS material to help retailers to spread the word and show consumers just how incredible this brand really is.”
Nu Sensuelle director of sales April Hoopes commented: “I’m so excited to be partnering with Playharda in offering Nu Sensuelle to the UK. Over the last year we’ve worked incredibly hard on a rebranding that truly reflected on the outside the same beauty and power that we’ve always been on the inside. I can’t wait for Playharda customers to feel the power of our proprietary motors and the softness of our silicone brought to life by our beautiful and innovative designs. I’m so proud to be part of a company that I believe will make a true positive impact in our industry, and I love that I get to work with Dave and Danny to help bring that into the UK! Hopefully we can all meet in person soon, though in the meantime I look forward to seeing lots of new faces for virtual introductions and trainings.”
Miller concluded: “We’re predicting Nu Senseulle’s range to be one of the most exciting and most popular to arrive this year.”
Playharda Wholesale
[T] +44 (0)1978 437 670
[W] www.playharda.uk
