Pjur Group has reported that it made a splash last month at the Espacio Mujer – Woman’s Space trade fair which was staged in Valparaíso, Chile. The Pjur marketing team coordinated with its Chilean partner and produced flyers especially for the event. Upwards of 8,000 visitors not only received the flyer but were also treated to a sample of Pjur.
Lisa Jones McLean, who represents Pjur in Chile along with her colleagues from Importadora Integral Limitada, said: “The fair was very successful for us. The banners grabbed the visitors’ attention and encouraged many women to stop at our booth.”
Michael Kane, Pjur director of sales for Latin America, added: “Chile is such an amazing and diverse country with so many cultural and spiritual traditions that it is refreshing to see the acceptance of sexual health and wellbeing becoming an open topic for discussion. We are so proud of our local partner for their dedication to their country and the Pjur brand – it is a great synergy.”
More information about Pjur Group can be found at www.pjur.com