Sexxes, pjur’s long-established distribution partner in Ukraine, produced a media initiative during November that saw pjur products Woman Lust and Woman Nude featuring in Vogue and Elle magazines.
A pjur spokesperson said: “With increased public attention, pjur is strengthening its position as the leading global brand in the premium intimate products sector. The editorial features underscore the relevance of sexual wellness in the lifestyle segment and highlight the quality, innovation and trustworthiness of the pjur brand. The wide reach of these publications helps to convey the importance of education, wellbeing, safety and quality of products in the field of sexual wellness to a broad audience. pjur consistently positions itself as a pioneer for the highest safety standards, quality, and continuous product innovation.”
pjur’s CEO and founder Alexander Giebel added: “We are delighted with our brand’s outstanding placement in these renowned me-dia outlets. Sexxes’ initiative demonstrates how valuable strong international partnerships are in further strengthening end consumers’ awareness of pjur.”
