With Swiss Navy products sold in almost 50 countries worldwide, the specialist lube brand has created a multi-language international hub to pass on product information and support its global partners.
“We want to help our international partners align with their consumers’ needs,” said Briana Watkins, ACS, vice president of sales and marketing for MD Science Lab. “We have put together product videos with multilingual subtitles that can be used for retail associate training or played on monitors within retail shops.”
Information for subtitled videos can be found on Swiss Navy’s B2B site and can be downloaded in multiple formats.
“Our multilingual product videos are currently available in Spanish, German, Dutch, French, Italian, and Russian,” said Watkins. “But we encourage retailers that need other languages to contact their sales representatives so that we can ensure their needs are met.”
With the amount of global trade reaching record levels in 2021 ($28.5 trillion according to the World Trade Organization) Swiss Navy is keen to support all its global partners: “We are always working to ensure they have the information and support they need to continue being successful,” said Watkins. “Creating an international hub is just one more way we can help our customers’ businesses grow.”
For more information visit b2bswissnavy.com/international-hub
