US distributor Paradise Marketing has acquired fellow specialist CondomMan, uniting two leading, dedicated distributors of condoms in the US adult retail space and expanding access to – and availability of – products.
A press release from Paradise said that the “strategic acquisition strengthens the supply chain, increases product access and supports harm reduction efforts through the adult retail channel”.
CondomMan has always been committed to access and education. Founded in 2007 by Kevin Mirarchi, the company focused on discreet, judgement-free access to high-quality products, particularly for customers who didn’t always feel comfortable walking into a bricks-and-mortar shop.
Paradise has a commitment to harm reduction through real-world retail access. “We are excited to expand our reach into the adult retail market,” said Paradise CEO Chris Von Huben. “We will have the ability to provide greater access to more products, access to greater supply and access to worldclass services. Whether you run a single-location shop or a chain of stores, we’re making it easier to get the inventory you need to serve your customers – quickly and reliably.”
For retailers, this means that Paradise has expanded its range of brands carried, and is streamlining fulfilment and logistics processes. Paradise will also enhance the support it provides to shops serving diverse communities, and offer education-driven resources that help retailers build trust, answer questions and support informed choices.
For more details, visit www.paradisemarketing.com.
