Magic Silk has announced it has redesigned the packaging of four of its most popular lines, in order to emphasise to customers that the brand offers quality inside and out.
Exposed lingerie now sells in a sturdy, bright white box with a bold swirl design and silver and red embossed lettering, with a small window in the back offering a preview of what is within.
The bawdy bundles for Seamless and Dress Up feature a bold splash of colour, silver highlights, and silver embossed lettering, with a long, crescent shaped window giving the user a peek of the garments. Its Sexy Time line features a bright fluorescent coral colour that contrasts a matte black background with glossy highlights, while Magic Silk says its Love & Bondage packaging, with its signature keyhole graphic and dark black background, is “imbued with a sense of mystery and excitement, and perfectly sets the mood for those couples who want to indulge their darker desires and engage in a night of romantic submission”.
The company said of its new packaging: “All of these extremely upscale designs offer ultra-modern graphics, multiple views of the styles within, and smooth, soft surfaces to evoke the tactile sensation of Magic Silk lingerie. Only top quality materials are used for a scintillating effect. Need something special to brighten up your store shelves? Look no further than Magic Silk. Our box rocks.”
For more information visit www.magicsilk.com
