Adam & Eve and We-Vibe have partnered for a nine-city “Experience an Ourgasm” pop-up tour, bringing We-Vibe’s latest couples’ pleasure innovation directly to consumers through an immersive brand experience.
Launching July 18, the tour bus will showcase the new We-Vibe Chorus Pro couples’ vibrator, with stops featuring interactive activities, sexual wellness education, promotional offers and giveaways. The experience will include the Chorus Pro Immersive Experience Trailer, designed to introduce visitors to the product and explore shared pleasure through an engaging educational format.
“Vibrators have long been seen as a solo experience,” said LoveHoney B2B Marketing Manager Stephanie Ingram. “But at We-Vibe, we believe the best vibes are the ones you share, which is why the Chorus Pro was designed for partners to have an ‘ourgasm’ – a shared pleasure experience. Guests can step inside the Chorus Pro Immersive Experience Trailer to explore how the body responds to pleasure and experience the product in an empowering environment. We can’t wait to see guests’ faces when they encounter the life-sized Chorus Pro.”
The “Experience an Ourgasm” tour forms part of We-Vibe’s ongoing efforts to engage consumers through experiential marketing while highlighting the brand’s focus on partner intimacy and education.
For more information, visit AdamEve.com.
