Orion Wholesale has announced it has added new features to its online store. The store showcases over 15,000 products to Orion’s wholesale customers, and it is now available in eight languages: German, English, French, Italian, Spanish, Russian, Dutch, and Polish.
“Simple navigation options and category structures, as well as clear dropdown menus help customers with their search,” said Orion. “Highlights, novelties, and offers are shown at the top of the homepage. There is a lot of focus on the variety of brands on the homepage as well. There are lots of ways to get to the overview page of the top brands in the shop – whether it’s via the navigation bar, under ‘specials’, directly on the product itself or in the ‘brands’ area.
For the majority of products there is a 360° image and product videos, as well as product information and a standard picture. This can be found when the specific product has been clicked on. An expected delivery date is shown for any products which are out of stock. The sizes and colours are listed for lingerie products and there is also a direct link to the size chart, which is presented in a pop-up. All available downloads – such as pictures, brochures, or fact sheets – are shown with individual products.
Modern Emotion, Orion’s free retail customer magazine, can be browsed through and downloaded and products can be added to the basket via the tile or list view. It is also possible to order a product directly by entering the item number and the amount into the corresponding fields. Alternatively, a CSV file can be uploaded with the respective information and products can be rounded up to full cartons to avoid receiving a lot of individual packages.
Customers can connect their own systems to Orion’s online shop via an API interface, so orders can be sent automatically, a FAQ area in the customer’s account will handle the most common questions a customer may have.
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