Creative Conceptions has given its You & Me board game a brand new look, aimed at broadening its market appeal and increasing sales opportunities. Creative Conceptions hopes the rebooted You & Me will capture a wider demographic while retaining its intimate nature.
As well as gameplay, players must complete forfeits to earn points. There are 90 ideas, activities and suggestions in the game pack, with the ultimate reward being a sexual favour. The new box artwork is designed to stand out on the shelf and appeal to a more mass-market audience. Meanwhile, the modernised tone is more inclusive of diverse couples looking for new ways to connect. Creative Conceptions also sees the new You & Me as a strong gifting opportunity.
Creative Conceptions’ head of marketing, Lucy Robinson, said: “With the new look, we’re excited to broaden You & Me’s appeal, offering retailers a product that not only retains the emotional value existing players love, but now also attracts a new generation of consumers seeking meaningful, playful experiences.”
The new You & Me is available to order now. Email [email protected] for more information.
