Eldorado Trading Company, a leading distributor of adult toys, lingerie and party supplies, has confirmed the next session in its award-winning Virtual Elevation Series will feature the Lovehoney Group on Thursday, April 23.
The session will be led by Eldorado’s Marketing Director, Nathan Morimitsu, alongside John Marinello and Kim Card of the Lovehoney Group, broadcasting live from Eldorado’s headquarters. It will focus on merchandising strategies, marketing support, and point-of-sale materials available to retailers across key Lovehoney brands – including Womanizer, We-Vibe, Arcwave, pjur and ROMP – as well as best practices in product presentation, in-store optimisation and updates on the latest releases.
Nathan Morimitsu states, “This will take our Virtual Elevation events to a new level, as Kim and John will be joining me live at Eldorado, where we will turn our conference room into the ultimate Lovehoney Store display. Not only will we be giving a masterclass in merchandising these best-in-class products, John and Kim will also update us on the latest products available from Lovehoney.” Morimitsu goes on to say, “If you have attended a previous Virtual Elevation event featuring Lovehoney, you know they always pull out all the stops on fun giveaways and promotions. I can’t wait to see what they do this time!”
The event is free and will take place at 1 PM Mountain. Those unable to attend live can watch the recording the following day on Eldorado’s Vimeo channel, with special offers available to participating stores.
To register and reserve your spot, click here.
