LELO report reveals the astonishing economic benefits of self-pleasuring

Posted: November 15, 2018

With all the uncertainty surrounding Brexit, could a little more self-pleasuring help the UK economy? LELO believes so, and it has the research to prove it. The company has released an Economy of Orgasms report that estimates that UK GDP could be boosted by an astounding £90 billion if we all loved ourselves more.

The report revealed that almost four in five (78%) Brits said they felt happier and less stressed after having an orgasm and almost two thirds (65%) said they were more productive at work the next day. This has resulted in LELO introducing a new initiative for its staff, called Self Love Days, where employees can take up to four days off each year to pleasure themselves, and it is encouraging other companies all over Britain to follow its lead.

The study, which draws on existing academic research as well as original research commissioned by LELO UK, found that happiness is a major driver of productivity, with 94% of people agreeing that the happier they are, the more productive they are at work, typically between 10-20%. Extrapolating these figures, LELO estimates that a 10% rise in output from each UK worker would mean the nation potentially making £129.13 more per week, per person. That means if every one of the 32.4 million people working in the UK increased their productivity by 10% this could add £3.5 billion a week to productive output. If they increased it by 20%, this figure would double to £7.132 billion a week – which could theoretically mean we could all work a four-day week.

Rachael Nsofor, spokesperson from LELO UK, commented: “At LELO UK we know that sexual well-being is just as important as balancing physical and mental health. With this in mind, we thought it would be interesting to find out how this really impacts people’s day-to-day life and to explore what benefits could arise from the people in the UK having more opportunities to explore their bodies regularly. We’re really proud of this research report and its findings. Being sexually fulfilled and satisfied is something that we at LELO UK feel is a basic human right and it’s completely free! And as a result of this research, we’re delighted to introduce a new initiative where we are offering our UK employees the opportunity to take up to four days a year as a Self Love Day. We hope our UK staff use them to do whatever they want to explore their happiness and what makes them tick with the hope that they’ll come to work the next day with a spring in their step and be as productive as possible.”

Rosanna Spero, author of The Economy of Orgasms report, said: “Researching the link between productivity and happiness and then linking this to the effects of an orgasm on our body and brain has been fascinating. When you unpick the figures and discover if we had more of them, the UK’s GDP could rise by as much as £90 billion the arguments for ‘staying in’ more are compelling. It is very rare something free can be so effective.”

LELO UK’s research was carried out by Opinion Matters between 18th and 23rd July 2018, and 2,006 UK adults were questioned. Academic research that was also analysed originated from Warwick University, the Lord Ashcroft International Business School of Anglia Ruskin University, the College of Business at Oregon State University, and the Department of Social Science at UCL.