Home Industry News John Lewis to stock LELO collection

John Lewis to stock LELO collection

In a major partnership deal for UK retail, LELO has announced an official launch with John Lewis, developing the choice and range of sexual wellness products available for customers of the John Lewis website.

The range available online will include some of the brand’s bestselling products. A LELO spokesperson said: “The LELO collection brings its signature elegance, innovation and discretion to a wider audience seeking to explore intimacy with confidence and sophistication.”

Cameron Long-Tel, LELO’s UK head of business development, said: “We’re incredibly honoured to partner with John Lewis, a name that carries trust, heritage, and a deep connection to the British public. John Lewis shares our commitment to quality and meeting our customers’ wellness needs, so makes an ideal partnership for our range.”

Jo McKee, lingerie buyer for John Lewis, said: “As the physical and mental health benefits of sexual wellbeing become more widely recognised, we’re seeing increasing demand for these products. LELO is a well-respected, luxury pleasure brand that offers a range of high-end products which will appeal to our customers.

The collection is now available online at johnlewis.com.