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Hot Octopuss turbocharges the Jett

Hot Octopuss has unveiled Jett Turbo, the upgraded version of its popular Jett toy. The brand says Jett Turbo offers users a 35 percent increase in overall power, as well as an all-new Turbo mode to push intensity even further. The toy also features Hot Octopuss’s dual-frequency Treble and Bass tech, so users can fine-tune their ideal pattern and track it via LED indicators.

While Jett will remain part of the company’s product range as an accessible entry point for new users, a spokesperson for Hot Octopuss said that Turbo “introduces a higher margin tier designed to increase average selling price and encourage repeat purchasing within a proven franchise. This two-tier strategy allows retailers and distributors to capture a broader spectrum of demand”.

Pre-orders are already open, and Hot Octopuss will support the launch with a comprehensive partner programme: retailers and distributors will receive tailored marketing assets, point-of-sale materials and product education. The spokesperson continued: “Jett Turbo is positioned to strengthen category performance and deliver measurable commercial upside for trade partners.”

For B2B enquiries, email kelly.gordon@hotoctopuss.com.