Home Industry News Hot Octopuss targets the over 50s with new website section

Hot Octopuss targets the over 50s with new website section

Hot Octopuss targets the over 50s with new website section

Hot Octopuss is targeting the over 50s with a new section of its website called Senior Sex, which is designed to be sexual wellbeing destination focused on the specific needs of sex positive seniors. It also includes an Ask Joan section, to answer specific questions submitted by the public.

‘Joan’ is Joan Price, an advocate for ageless sexuality, bestselling author, and now in-house senior sex expert and ambassador for Hot Octopuss. She said: “I’m delighted to be partnering with Hot Octopuss on this exciting project. With my own dedicated ‘Ask Joan’ page, I will personally be there to offer candid advice to fellow seniors who have specific questions about better sex. From hot solo senior sex, to arousal and orgasm, to communicating better in a long-term relationship, no subject will be off-limits.”

The section aims to be a one-stop-shop for everything senior sex, including in-depth coverage of topics such as post-menopausal sex, sex with ageing penises and vulvas, ED, arousal, orgasm and masturbation, as well as offering sex toy tips, suggestions and senior reviews.

Hot Octopuss co-founder Julia Margo said: “The sexless seniors’ stereotype is so outdated and simply untrue. A fifth of the toys we sell on our site are bought by customers aged 55 or over. This, along with what I’ve learned talking to older customers and senior sex experts over the last nine years at Hot Octopuss, tells me that information and tools addressing issues such as menopause, stiff joints and erectile dysfunction can make all the difference to an individual’s sex life as one gets older. Unfortunately, few sex toy companies discuss any of this, or represent older people in their marketing, which contributes to the misconception that the information is unwanted, whereas this couldn’t be further from the truth. We want to do things differently and understand that no matter how old you are, you are never too old to enjoy a fulfilling sex life. We are really proud to be working with Joan to give all our older customers the very best in advice, so that they can continue to enjoy the sex life that they want and deserve throughout their lives.”

For more information visit https://www.hotoctopuss.com/senior-sex/