Fun Factory appoints ABS as UK distributor

Posted: September 18, 2014

ABS Holdings has announced that it has been appointed UK distributor for the Fun Factory range. The full range of Fun Factory products will be available from ABS from October 1st, for retailers and dropshippers. A number of UK retailers currently buy from Fun Factory direct and one of the benefits they will enjoy from this new arrangement is much quicker fulfilment times for orders.

Headquartered in Bremen, Germany, and boasting 120 employees, Fun Factory was founded in 1996 by Dirk Bauer and Michael Pahl. It quickly gained a reputation for creating high quality products, all of which were made in Germany, and it was the first sex toy manufacturer to win a Red Dot Design Award (in 2008 for its Delight vibrator). More recent innovations include the Cobra Libre penis head massager, the Stronic range of thrusting toys and the B Balls collection of vibrating butt balls.

Kate Hodgson-Egan, ABS Holdings’ customer relations director, commented: “Until now Fun Factory has been a bit of a secret to just a few retailers here in the UK. ABS Holdings is very excited to have been given the opportunity to become the exclusive representative for this highly innovative brand. The perfect balance of Fun Factory’s visionary design and reliable German engineering complements ABS Holdings’ portfolio of high-end brands. It is also sure to become indispensable in erotic shops across the country very soon.”

Annika Scherer, Fun Factory senior sales manager, added: “We are very excited to have won ABS Holdings as an extremely experienced distributor for the British market. ABS Holdings shares the high standards we are imposing on our brand ever since founding the company. Therefore, we lay the UK trade in their hands with the fullest trust and are certain that B2B customers will hugely benefit from the local, quick and professional service of ABS Holdings. We are looking forward to working with them.”

For more details contact the ABS sales team on 01202 868511 or email or visit