ETO Show countdown: Bellyfashion

Posted: June 18, 2014

Bellyfashion is a French company which designs and creates erotic products which it distributes throughout Europe and the rest of the world. Its range includes SM items, steel butt plugs, cock cages and chastity devices, all of which come in high quality packaging.

Among the new releases it will launch at the ETO Show are the new Vibrating Rose Balls – geisha balls which can be operated by a wireless remote control. The company expects this unique product to be one of the hits of the show.

The ETO Show, which is free to attend, takes place in The Pavilion at the NEC (National Exhibition Centre) in the Midlands on Sunday June 22nd and Monday June 23rd. It will feature the largest gathering of trade suppliers ever seen at a UK event, with the industry’s leading names in distribution joined by specialist suppliers from around the world and even including major US brands – Pipedream Products and Topco – for the first time.

Retailers, online stores and party planners who have an interest in pleasure products, lingerie and sexual health lines will find suppliers for every major industry brand on display, along with a number of new entrants to the market. Further incentives to attend come from the number of brand new launches scheduled for the event and the fact that buyers who place forward orders at the ETO Show can enjoy significant discounts from many exhibitors. An added attraction for visitors is the Lingerie Catwalk, where exhibitors’ latest costume and lingerie designs are showcased three times a day.

A guide to exhibitors can be found in the June issue of ETO along with more details about the event or you can visit