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Erotica – AITA discounts and new porn zone

Fully paid up members of the Adult Industry Trade Association (AITA) are being offered a 25% discount on stand space and show guide bookings at this year’s Erotica exhibition. The adult lifestyle event takes place at Olympia, London, and runs from 19th – 21st November and it is now in its 14th year.

New for 2010 are a BDSM village and a porn zone. This latter attraction will be situated on the gallery level and the organisers expect producers to take stands to sell their own titles and models and performers to take stands to promote themselves and meet their public.

Erotica 2010 will be publicised by Dan Kirkby, a former BBC publicist who represented Disney Parks and Resorts in the USA for more than 10 years, publicised Channel 4 television programmes such as Brookside and The Tube, launched GMTV and was a consultant to Andrew Lloyd-Webber’s Really Useful Group. He also worked with Erotica back in the early noughties and he now runs media consultancy Kirkby Monahan Publicity.

“No one does it quite like Dan,” said Erotica chief Savvas Christodoulou. “The old adage ‘you don’t know what you’ve got till it’s gone’ rings true. It’s good to have him back – and I know our exhibitors will be pleased too.”

It may be coincidence but a very short time after the appointment of Kirkby was announced the Daily Mail was getting itself worked up into a froth over Erotica, or at least its banquet in the House of Commons on October 2nd. Ever eager to avoid sensationalism, the newspaper reported: “A Tory MP came under fire last night for letting a businessman who has donated money to him hold an £89-a-head ‘Erotica House of Commons Dinner’ followed by a sex party where guests must wear kinky fancy dress.”

The sponsoring Tory MP is Andrew Rosindell, the member for Romford (where Erotica’s office is based), and he told the Daily Mail: “It is a non-profit-making dinner and I would have done the same for any local business, charity or organisation.”

The Daily Mail closed its report by quoting an unnamed MP as saying: “This smutty event is below the dignity of the Commons.”