Eropartner Distribution introduces Motorhead vibes to rock fans
Posted: October 2, 2015
Eropartner Distribution has signed a deal with EMP – the heavy metal merchandise shop – and the mail order company will now be offering Lovehoney’s Motorhead Official Pleasure Collection to heavy metal and rock fans in Europe.
EMP has sold all types of products and merchandise, from music albums and streetwear to leisure and household items to heavy metal, hard rock, hardcore, punk and rock fans in Europe since 1986 and the Motorhead lines – two classic shaped seven-speed vibes and two 10-function bullets decorated with the iconic Motorhead logo and branding – will now be offered to its customer base.
The deal is nicely timed following the release of the band’s latest album, Bad Magic, which was launched last month and debuted at #1 in Austria, Finland and Germany, along with the #1 spot for metal radio in the USA. Motorhead’s most famous hits are Ace of Spades and Overkill, after which the Lovehoney vibes are named.