CalExotics and its luxury division Jopen have each won a 2018 Creativity International Award for California Dreaming and Pavé respectively. Each collection was recognised for outstanding packaging design in the health and beauty category.
“It is truly an honour to receive this prestigious award,” said Susan Colvin, founder and CEO of CalExotics. “The beautiful packaging of California Dreaming and Pavé is some of our best work, and we are thrilled to receive these awards.”
Creativity International Design Awards have been celebrating exceptional graphic design since 1970. Winning entries are selected for their quality and impact. The awards are open to both students and professionals around the world and entries came from 25 countries, one Canadian Province, and 14 US States. CalExotics and Jopen were recognised along with many well-known companies such as PepsiCo and MTV.
The California Dreaming collection was created to evoke the ‘California Dream’ of sun, surf, and sand, with the bright colours of the toys and packaging designed to be reminiscent of the California natives themselves and the famous California sunsets. “We wanted the colours of the California Dreaming collection to be bright, fun, and full of personality, just like the people that live here,” said Colvin. “The range of colours mimics the beautiful California Beach sunsets that take our breath away.”
Pavé was inspired by classic Hollywood stars and iconic royalty. Each Pavé product comes in a jewel-shaped box which the company says invites customers to live out their most glamourous fantasies. Senior graphic designer for CalExotics Christina Gonsowski commented: “As designers, we put our heart and soul into our work. It is incredible to see our work in the adult novelty space being recognised globally.”
You can view California Dreaming and Pavé in the Winner’s Gallery now. To see a full list of the 2018 Creativity International Award Winners, click here.
