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Bookie jumps on FSoG bandwagon

Bookie jumps on FSoG bandwagon

As speculation continues that Fifty Shades of Grey is to extend its franchise into the world of lingerie, bookmaker Paddy Power is taking bets on which retailer will be first to stock the range – great news for anyone in the trade with insider information.


Soho’s Agent Provocateur is the 5/1 favourite ahead of Ann Summers and Lascivious both installed as 8/1 second-favourites. Housewives favourite Marks and Spencer can be backed at 16/1 but bottom of the bookies list come Aldi and Lidl, both considered 100/1 outsiders by Paddy Power.


Paddy Power said: “It’s been the most talked about book of the year so a lingerie spin-off is a certainty to get pulses races in bedrooms across the nation!”


The full list of runners and their odds are:

5/1        Agent Provocateur

8/1        Ann Summers

8/1        Lascivious

9/1        Harvey Nichols

9/1        Ultimo

9/1        Playful Promises

12/1      Victoria’s Secret

12/1      American Apparel

16/1      Marks & Spencer

16/1      Ted Baker

16/1      Hanky Panky

20/1      Topshop

20/1      Calvin Klein

25/1      Triumph

25/1      Playtex

33/1      Passionata

33/1      Stella McCartney

50/1      Spanx

100/1    Aldi

100/1    Lidl