Home Product News Bold AF: Blush gives its Aria collection a fresh new look

Bold AF: Blush gives its Aria collection a fresh new look

Bold AF: Blush gives its Aria collection a fresh new look

Blush has revamped the packaging of its Aria ‘AF’ collection and the firm expects the new look, with bolder and brighter colours, to particularly appeal to a younger market.

The new packaging features open-book style cardboard boxes adorned with each toy’s AF identity and an accurate representation of the product. Blush says the coordinated branding makes for beautifully cohesive in-store displays, and the transparent loop at the top of each box means Aria products are suitable for shelves, slatwalls, or a combination.

“Shoppers already loved the Aria collection and these new offerings bring a fresh, colourful look to the sales floor,” Blush Novelties sales manager Nancy Cosimini said. “With its youthful, spirited packaging ‘facelift,’ the line’s audience will grow even more. Younger shoppers deserve fun, high-quality toys and we love that with Aria, shoppers can have it all: powerful products packed with features that look and feel young and fun, all with a budget-friendly price tag.”

Each waterproof silicone toy offers 10 speeds of vibration and comes with its own storage bag.

For more information or to view Blush’s newest catalogue visit https://blushlove.com