XR Brands has announced the appointment of Elizabeth L. Porter-Smith onboard as its newest brand ambassador. Known to some by her middle name, Lindsey, Porter-Smith joins the XR Brands team with six years of industry experience – five of which took place on the retail side of the business.
Previously the manager of an adult retail chain’s flagship store in Fort Worth, Texas, Porter-Smith said: “I am excited to join the XR Brands team and to have the opportunity to interact with our awesome customers on a face-to-face level. I believe the best way to increase revenue, encourage repeat customers, create brand loyalty, set and surpass sales standards, and to build trust is by creating a space where customers feel safe, educated, and heard. I look forward to doing that for XR Brands’ customers.”
Porter-Smith will be educating retail teams on XR Brands products and brands, as well as providing more sexual education to help guide store employees through the sales process.
“Elizabeth has an extensive background in this industry and that is invaluable to the XR Brands team,” said XR Brands president Rebecca Weinberg. “Her previous experience has equipped her to foster the strong, trusting relationships we always aim to have with our customers. We are thrilled to add her skills to our team.”
