Home Industry News Appointments Appointments: COTR Inc recruits Bobby Box as product educator and brand ambassador

Appointments: COTR Inc recruits Bobby Box as product educator and brand ambassador

Appointments: COTR Inc recruits Bobby Box as product educator and brand ambassador

COTR Inc has recruited sex journalist Bobby Box, who will be product educator and brand ambassador for the company’s family of brands.

Box’s credits over the past decade include writing for publications like THEM, Elle, Billboard, Daily Beast, AskMen, and The Advocate. He is the former contributing editor at Playboy, where he also held the coveted position of Playboy Advisor, and currently writes the popular sex column, Gay Sex Ed, at Grindr.

Box also has amassed a large audience through his own social media channels and is the co-host of Bad in Bed: The Queer Sex podcast, during which he and fellow journalist, friend, and frequent COTR education contributor, Gabrielle Kassel interview industry experts on lesser-known subjects in the sexual space, like sex and disability, and purity culture.

Box has also represented a number of brands in the sexual space as an ambassador, educating audiences about products and teaching workshops both online and off.

“For a long time, I have been a fan of B-Vibe and COTR’s overarching goal of promoting sex positivity and inclusivity through its pleasure products,” Box said. “I am thrilled to join forces with this team and take our mission to the next level.”

Coming out as queer halfway through his career, Box witnessed first-hand just how little sex education is available for the LGBTQ+ community. Recognising this, he made it his life’s work to provide well-reported information to better educate the community on all things sex.

COTR founder and CEO Alicia Sinclair Rosen noted that Box’s proven dedication to spreading sexual education makes him an invaluable addition to the team: “Bobby’s values and goals perfectly align with everything that we stand for at COTR, and I couldn’t be happier to have him on our team,” she said. “I can’t wait for our retail partners and the legions of fans of our products to gain insight from our new brand ambassador and product educator!”