AITA – the Adult Industry Trade Association – is conducting research in order to create a valid and relevant ‘state of the industry’ report. The UK trade body has put together an online survey, designed by Love Bytes Research, a marketing research consultancy specialising in the adult sector, and it is asking all providers of adult goods and services, performers and even consumers to contribute.
AITA promise that the survey is completely confidential: “Your responses will not be attributed to yourself in anyway without your own explicit permission, as per the Market Research Society Code of Conduct. Only AITA and Love Bytes Research have access to the survey data, and you have our strict guarantee that neither your responses nor your email address will be passed on to any third parties.”
AITA says that it is vital, with the industry facing a variety of issues on a daily basis, that as many people as possible make their views on the industry known via the survey, which can be accessed for the next 14 days.