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ToyJoy launches consumer site

Scala has introduced a new consumer website for its ToyJoy products. The site – which can be found at www.toyjoy.nl – features information about the latest ToyJoy collections, tips and tricks for singles and couples to get the most out of ToyJoy products and a store locator.

“We want the toys to look trendy, stylish and attractive to women” said Rick Zwaan, Product Developer at Scala Playhouse. “That is why we use bright colours and also pay a lot of attention to packaging design.”