Seven ‘til Midnight revisits the ‘60s with new collection

Posted: February 1, 2012

Kevco Wholesale, the exclusive UK distributor for US costume and lingerie brand Seven ‘til Midnight, has announced that the firm’s new 2012 collection has been inspired by the glamour and sexy sophistication of the swinging sixties.

Lynne Seeds, Kevco’s national sales manager, said: “A steamy scene in a backseat, casual flirting over cocktails, a secret affair… the sixties era was a liberating and exuberant time evocative of fantasy and glamour and with the new 2012 collection, Seven ‘til Midnight captures the alluring sensuality we now identify with the decade.”

She added: “This really is an exciting collection, which has the wow factor on every page. Purple is featured widely within the beautiful designs of the 2012 collection which includes: One Million Kisses, with lipstick and kiss print fabric, and Resist Me, a raunchy collection of floral lace and wet look panelling, including the three-piece panty with peek-a-boo V back, bra and push up sling.

“It’s going to be a great year for the Seven ‘til Midnight range and following the huge success we had with it last year we are going to substantially increase our stockholding for 2012.”

The Seven ‘til Midnight 2012 collection, which premiered at January’s Salon International de la Lingerie in Paris, contains over 500 lingerie styles for the season and the brand has continued to expand its bustier, bridal, packaged lingerie, tutus and Baby Got Curves plus-size offerings. Wholesale prices for lingerie range from £1.35 to £22.

For further information contact Lynne Seeds at Kevco Wholesale on 07714 307787 or email lynne.seeds@kevco.co.uk

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