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Satisfyer expands mainstream print campaign

Satisfyer expands mainstream print campaign

Satisfyer, winner of two ETO Awards in July, has announced that it has extended its mainstream print advertising campaign and it now expects to reach around 20m readers per month. The German brand will be promoting its products in leading lifestyle magazines Cosmopolitan and Elle with full page ads in the American, Canadian, and European markets ‘for the next few years’.

“We are pleased about this opportunity to present our brand in these first-class magazines and to continue the largest mainstream print campaign in this industry,” said Jerome Bensimon, vice president of sales for Satisfyer. “Our business partners will participate massively and by increasing the brand awareness they will be able to increase their sales too.”

Satisfyer added that it is also in negotiations with several TV stations about running commercials in Europe.