CalExotics has announced that it has upgraded Optimum Power, its collection of full-featured masturbators, with exciting packaging and two new styles. The collection features seven innovative strokers in cohesive, upgraded packaging which is said to be perfect for the consumer seeking a full-featured experience.
Susan Colvin, founder and CEO of CalExotics, said: “Over the years we’ve found male shoppers like high-tech gadgets, and this resonates with their sex toys. Optimum Power products are the perfect combination of power, functions and sophisticated designs for male consumers. We’ve already seen great success in our current product selection and are certain the two new styles will follow suit.”
The company says that its Ultimate Power Stroker is a new, self-contained masturbator offering intense stroking action plus seven functions of independent vibration for men who like variety. It features four rows of beads with and a removable, textured sleeve for a more life-like experience. The Ultimate Head Exciter is another new addition, and this one is said to thrust and rotate for “explosive” results. Both offer three speeds of stimulation. Other models from Optimum Power include the Rotator Masturbator, Blow Job Stroker, Pussy Power Stroker, Xtreme Head Exciter and Turbo Suck.
The aim of the newly designed packaging is to bring the entire collection together, and retailers are encouraged to merchandise these products together to make the biggest impact. “Creating a branded wall space is easy with Optimum Power,” said Jackie White, executive vice president of CalExotics. “The packaging is sleek and is a step above other male masturbators. Create an Optimum Power section within your current masturbator wall and get ready for your customers to take notice,”
To aid in the merchandising process CalExotics offers free in-person help for those retailers looking to make changes to their merchandising efforts. White added: “CalExotics is here to help with all your merchandising needs. Please contact me directly for more information and to set up an appointment.”
Online retailers also have access to CalExotics resources including product images, demonstration videos, detailed product information and more. For access to this information and more, visit CalExotics.com