March issue now online

Posted: March 2, 2011

The March issue of ETO is available to read online now. In this month’s publication we visit Veritus UK, examine how understanding the differences between price and value can help sales and we look at ways in which lingerie stores can add adult lines to their product mix without causing offence.

We also provide background information on this year’s ETO Adult Industry Awards, look at the sales opportunities provided by romantic candles, explain what you can legitimately claim on expenses – not you, Jacqui Smith – and what to do if you’re selected for a HMRC PAYE Compliance Visit. Our Mystery Shopper also unearths that rarest of things – an Ann Summers store that doesn’t even warrant a three-star rating.

To access the March issue of ETO (registration required) please go to